Consider This Before Choosing Your SEO Agency in India 

If you want to multiply your profits through SEO, we can’t blame you, this is a great business decision to help you grow further as a business but it all hinges on the SEO agency you choose to help you along the way. The right decision is the key to growth and the wrong decision can be expensive to fix. 

So let’s look into the traits and actions you should be on the lookout for when it comes to your dream SEO agency. 

1. They Understand Your Goals

Before you even reach out to an SEO agency you should be aware of what your goals are as a brand. Try to go beyond just ‘more traffic’ or ‘more revenue’ and dig deeper into goals that are more geared towards the long-term and are actually attainable. Then communicate these goals to your SEO provider during your free consultation and gauge if they care or understand these goals. If the agency is indifferent, you’re unlikely to get a personalised approach. If they care, you can tell straight away. 

2. Look Into Their Portfolio

Early on in your process of choosing an agency you should take a look at their website and see if there are any case studies or portfolios online. The best agencies aren’t shy about their good work so it shouldn’t be hard to see who they’ve worked with in the past and if this experience makes them a good fit for your needs. Although it’s not a red flag to not have case studies or a portfolio online, if you ask directly and the agency turns you down or doesn’t have any, it definitely is a red flag. 

3. Look Into Past Reviews

It’s not good enough to just look at what past customers are saying about a brand on their own website. Look into independent reviews on Google or reviews that have been posted to third party websites instead. This will give you a better outline of how past clients are feeling about their decision to work with the SEO Agency. If you can’t see any reviews, it’s a red flag, if all the reviews are too positive, it’s a red flag, and if there are no third party reviews at all, it’s a worry. You can, if you want to be extra careful, give a call to their past clients to hear what they think directly.

4. Choose Someone Ethical

A lot of SEO agencies use buzzwords to pull you in, but the only thing you should be on the lookout for is ethical practices and transparency. You want to know and be aware of what the agency is doing on your behalf, and you also want to know if they disclose to you how their strategies are going with regular reporting. 

Without this information you’re essentially in the dark about what’s happening and can feel disconnected from the agency as well as from your own SEO strategy. 

5. Choose Someone to Improve Metrics

You and the SEO agency should be on the same page about what metrics you want to improve overall, as these often lead to big changes to the look and feel of your website. By being aligned with your goals you can veto things that take away too much from your brand's feeling and accept things that have outcomes you need. This includes metrics such as conversion rate, keyword rankings, page load times and more.  

Choose Perfect Link Building! 

When it comes down to it choosing a great SEO agency is a very important business decision. It takes a lot of thought and if you get it wrong you can quickly find yourself regretting your investment. Instead, just choose Perfect Link Building. The go-to agency for clients worldwide, the team at Perfect Link Building is happy to help. So reach out and find all the above traits in one place.

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